This chain will remain the same for clubs and branches who want to promote their local activities, initiatives, etc. to the community through the media and social media. SLSQ Lifesaving Services Coordinators, Regional Managers and the SLSQ media team can all assist with promotion. Clubs and branches are encouraged to be mindful of any statewide sponsorship relationships which exist through SLSQ when doing any cross-promotion with other corporate identities. For further information contact SLSQ’s media team on 0419 201 246 or via media@lifesaving.com.au.

The media is an important and powerful tool for Surf Life Saving Queensland to communicate the important and incredible work they do in keeping Queensland’s beaches safe. Speaking positively of the organisation and the work you do will only deepen the connection the general public feels towards SLSQ’s work. This can be achieved by promoting positive news stories that happen at beaches including rescues, first air treatments, safety warnings (e.g. marine stingers, rips, big surf etc). If you know of a great story please reach out to the Media Team.

1. Positive story idea
2. Club informs Lifesaving Services Coordinator and/or SLSQ Media Team
3. Lifesaving Services Coordinator and/or SLSQ Media Team provides support if necessary and possible
4. SLSQ Media Team distributes story to the media and/or posts to SLSQ social media
5. Club or Lifesaving Services Coordinator spokesperson speaks to the media about the story.

(Note – the LSSC will speak if it relates to the entire region; while club person will speak if it relates specifically to their club – such as a fundraiser.)

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