ADVOCACY

Project teams must advocate to all manufacturers that do not have products represented in the Declare program to register their products in Declare, disclose their product ingredients, and identify any Red List ingredients. The intent of this requirement is to motivate manufacturers to adopt a strategy of Red List avoidance and ingredient transparency to a detailed level of disclosure of 100 parts per million (ppm).

Declare labels allow manufacturers to influence the market in the growing movement toward product transparency and health, and to hold the industry to a higher standard of healthier products. Project teams may use a developed template letter or email to complete the advocacy requirement.

DECLARE

Declare labels provide transparent information about building materials’ ingredients and toxicity, as well as raw material sourcing location information, to better inform a discussion of materials health and sustainable resource extraction and management.

Any active Declare label, regardless of declaration status, that is active during the specification, purchase of, and/or installation of the material in the project can be counted towards the required number of Declare labels. Products with a new Declare label, issued after product installation as a result of project team advocacy to the manufacturer, may also contribute to the required number of labels. Third Party Verified (3PV) Declare labels count as 1.5 labels.

DISTINCT PRODUCTS

The intent is for project teams to explore a variety of products with Declare labels and prioritize sourcing items from multiple manufacturers. For this Imperative, projects are required to include at least one Declare- labeled products for every 100sm (1076 sf) with a cap at forty distinct products; meaning any projects that are 4,000sm (43,056 sf) or more in size need to include at least forty different Declare-labeled products. These Declare labels must be from a variety of manufacturers. For projects required to include at least 20 but not more than 39 Declare labels based on the project size, the Declare labels must be from at least 5 different manufacturers. Projects that are 4,000sm (43,056 sf) or more may cap the total number of Declare labels at forty, and those forty Declare labels must be from at least 10 different manufacturers.

Table 14-1 Required Number of Declare Products and Manufacturers by Project Floor Area

Figure 14-1 Sample Declare Label