There are five difference types of actions available for automation within your sequence.
1. View Profile
When you choose this action, Prospect Maximizer will go and view the prospect’s profile automatically, just as if you had logged into LinkedIn from the your LinkedIn profile and viewed your prospect’s profile.
2. Follow
When you choose this action, Prospect Maximizer will go and follow the prospect’s profile automatically, just as if you had logged into LinkedIn from the your LinkedIn profile and followed your prospect’s profile.
For more information about following:
Similarities and Differences Between Following and Connecting
3. Invitation to Connect
On LinkedIn, you can send an “Invitation to Connect” to anybody. Your invitation can be blank or it can contain a message. If the prospect accepts your invitation to connect, they become one of your 1st degree connections, and you are allowed to send them unlimited messages going forward. If they ignore or decline your invitation to connect, you will be unable to message them through LinkedIn again.
If you are already connected to a prospect, and Invitation to Connect will not be sent, and the sequence will contine.
Note: Invitations to connect do not appear in your inbox until they are accepted. When they do appear in your inbox, they are time/date stamped with the time/date of acceptance – not the time/date the invitation was sent.
4. Message
Once you are connected with a prospect, you are allowed to send them as many messages as you want.
Note that it is not possible to send a message to a prospect who has not accepted your invitation to connect, so if you are not connected, any subsequent messages will not go out.
When crafting your message, first choose how long after the previous step you want the message to be sent:
If you want the sequence to stop if there is a previous message found, toggle on the “Stop if previous message found” button here:
5. Endorsement
When you choose this action, Prospect Maximizer will go and endorse the prospect’s top skill, just as if you had logged into LinkedIn from the your LinkedIn profile, found their top skill, and endorsed it.
For more information on endorsing LinkedIn skills, see the following article: