Google is where customers search for your business
Google search marketing lets your small/medium business connect with any of the 3.5 billion Google searches each day. You can target specific search terms and show an ad specific to your business. If someone clicks on your ad, they go to your web site, and hopefully, they become a customer. Perfect.
Google Ads is the system you use to set all this up for your business. But, Google Ads has hundreds of features and options, most of which have nothing to do with your marketing. Figuring out what will work for your business and then designing the campaigns has become a very tough job. Especially for people who are new to Google Ads.
Creating Google Ads campaigns for your business can tie up your best marketing and technical people for months.
With the Quickstart, great campaigns are easy
Creating campaigns that work the way you want is now a simple matter of completing four tabs: settings, locations, keywords, and ads. Then review, correct, and load into your account. And it won’t take you months to get going. It will only take a few hours.
That’s because the QuickStart combines a very clear campaign template with an interface for managing all your campaign information. Now you have a way of quickly and accurately creating campaigns that will work well for your business.
With the QuickStart, displaying ads on Google that highlight your ability to meet customer needs is fast and easy. You don’t have to wonder what your campaigns are doing – you can easily manage and improve them each day.
Sign up and use it.
If you’re like most of us, you prefer doing to reading. So if you’d like to just sign up and start using the system, please do that. You don’t need to read this user guide first. Start your own campaign or open one of the examples to see what all the parts look like.
However, if you’d like to know a little more about the system and how to use it, here’s some good places to start.
- will help you get up to speed on what you need to know about using Google Ads for marketing.
- will tell you all about where the QuickStart came from and where it’s going.
- will tell you how we got here.
- will take you directly to the project list where you can see and use the example projects.