Welcome
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Google search marketing is a unique opportunity

We love search marketing – because it allows any small/medium business to create a direct connection to any of the 3.5 billion Google searchers each day.

Well? That should sound pretty good.
But, at the same time, it should sound a bit challenging.

How are you going to get YOUR customers to find you when those customers are mixed in somewhere with those 3.5 billion searches? Not to mention all the mega-companies and websites that are trying to sell everything to everybody.

We’re going to help you figure that out

Getting customers profitably on Google paid search requires a fascinating (and many times frustrating) combination of skills: business, marketing, technology, and programming. More than any other one thing, success with search marketing requires that you try things out and find what works.

The QuickStart helps you do that a lot faster, easier, and more successfully.

This guide is about providing you the information that will help you to use Google Ads a lot more successfully. Our goal with it was to help you to think in a way that will help you use Ads – with or without the QuickStart.

The QuickStart creates possibilities. It does not limit them.

Please don’t think that we are in any way trying to limit or channel your thinking or your Ads efforts. Far from it. We do believe that there are certain things that are necessary when starting out with Google search campaigns and we try to emphasize them and make them part of the QuickStart system.

We expect that you have exciting and interesting ideas – not that you necessarily agree with everything you read here.

So we created the Ads QuickStart

Now you have a way of quickly and accurately creating very focused campaigns that will show you what combinations of keywords and ads will work for your business. QuickStart combines a very clean and functional campaign template together with an interface (system) for managing all your campaign information.

QuickStart gives you complete control with clear settings

With the QuickStart, displaying ads on Google that highlight your ability to meet customer needs is fast and easy. You don’t have to wonder what your campaigns are doing – you can easily manage and improve them each day. And it won’t take you months to get going. It will only take a few hours.

Sign up and use it.

If you’re like most of us, you prefer doing to reading. So if you’d like to just sign up and start using the system, please do that.

You don’t need to read this user guide first. You will be surprised how well the QuickStart works and how quickly you can learn how it works. Start your own campaign or open one of the examples to see what all the parts look like.

However, if you’d like to know a little more about the system and how to use it, here’s some good places to start.

  • Google Ads Fundamentals will help you get up to speed on what you need to know about using Google Ads for marketing.
  • The QuickStart Vision will tell you all about where the QuickStart came from and where it’s going.
  • About Us will tell you how we got here.
  • Project List will take you directly to the project list where you can see and use the example projects.

 
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